Pharmica Wins Feefo Platinum Trusted Service Award for the Third Consecutive Year
The London-based regulated online pharmacy has secured the Feefo Platinum Trusted Service Award in 2024, 2025, and 2026, reflecting an unbroken record of exceptional patient care verified by real customers.
London, UK – 26th April 2026 — Pharmica is pleased to announce that it is the recipient of the Feefo Platinum Trusted Service Award for 2026.
Feefo is the world’s largest platform for verified customer reviews and The Platinum Award is reserved for businesses that have maintained the Gold Trusted Service Award for three or more consecutive years, with a sustained service rating of between 4.5 and 4.9 out of 5 from verified customers. Pharmica has now won the Platinum Award in each year it has been available to the pharmacy: 2024, 2025, and 2026.
This latest Platinum win brings Pharmica’s consecutive Gold Trusted Service Award record to six years running, reflecting an unbroken standard of patient care verified by real customers who have purchased and used the pharmacy’s services.
The UK’s Most Reviewed Online Pharmacy on Feefo
Pharmica has accumulated more than 238,745 verified customer reviews across Feefo, Trustpilot, and Google. On Feefo, Pharmica holds a rating of 4.9 out of 5. On Trustpilot, Pharmica is ranked number one in the UK across five categories: Pharmacy, Online Pharmacy, Chemist, Online Prescription Medication Vendor, and Medical Supply Store.
The scale of Pharmica’s review volume is significant not only as a commercial achievement but as a statement of intent. Each review on Feefo is tied to a verified purchase, meaning the 4.9 rating cannot be inflated by unverified feedback. At a time when AI-generated fake reviews are estimated to cost the UK economy approximately £2 billion annually, Pharmica’s commitment to closed-loop, verified review platforms provides patients with a trustworthy basis for making healthcare decisions.
“Winning the Feefo Platinum Award three years in a row is something the entire Pharmica team should be proud of. Every single review behind this award comes from a real patient who chose us for their healthcare, and that’s what makes it meaningful. In an industry where patient trust is everything, we’re proud to have more verified reviews, and a higher rating, than any other UK online pharmacy. Authenticity has always been central to how we operate, and this award is a reflection of that.”
Rishi Krishna, Founder and CEO
Why Verified Reviews Matter in Healthcare
Feefo’s verification process ensures that only customers who have completed a genuine transaction can leave a review. This is particularly important in the online pharmacy sector, where patient decision-making around medication and treatment is directly influenced by peer feedback. Misleading reviews in this context carry consequences that extend well beyond ordinary consumer harm.
Despite more than two-thirds of all online reviews being considered unreliable, 85% of UK consumers still rely on reviews when making purchasing decisions. For healthcare products and services, the stakes of acting on inaccurate feedback are considerably higher than in most other categories. Pharmica’s approach of publishing its review data in full, across multiple independent platforms, is designed to give patients the transparency they need to make genuinely informed choices.